Unit Mix and Distribution
| Type | Size Range (sq ft)* | Total No. of Units |
| 1 Bedroom + Study | 484 | 846 |
| 2 Bedroom Premium | 624 / 646 | |
| 2 Bedroom + Study | 678 / 689 / 700 | |
| 3 Bedroom | 883 / 904 | |
| 3 Bedroom + Study | 969 / 990 / 1,023 | |
| 3 Bedroom Flexi | 990 | |
| 4 Bedroom + Study | 1,152 | |
| 4 Bedroom Premium | 1,259 / 1,270 | |
| 4 Bedroom Luxe + Study | 1,302 / 1,313 | |
| 5 Bedroom Luxe | 1,475 / 1,485 / 1,561 | |
| *Unit Areas excludes A/C ledges | ||
Who is the Developer of Emerald of Katong?
The Sim Lian Group is the developer for Emerald of Katong. Founded in 1976, it has established a strong reputation for quality projects that blend functionality with aesthetics and sustainability.
Projects it has undertaken include public housing, private condominiums, landed housing, industrial and commercial buildings, as well as entertainment developments.
Some of their residential projects in Singapore include The Botany, Treasure at Tampines, and Wandervale Executive Condominium. The group's commitment to quality and innovation is evident in their award-winning projects.
What are the Prices for Emerald of Katong?
The prices of Emerald of Katong are not available yet. Nevertheless, we can gauge its average selling price based on its land bid cost and prices of recent new launches in the area, such as Tembusu Grand, Grand Dunman, and The Continuum.
At the government land tender in July 2023, Sim Lian Group submitted the highest bid of $828.8 million or $1,069 psf per plot ratio (psf ppr).
This compared favourably with the land cost for Tembusu Grand ($1,302 psf ppr), The Continuum ($1,488 psf ppr), and Grand Dunman ($1,350 psf ppr). Currently, Tembusu Grand and Grand Dunman are selling at an average price of about $2,500 psf and The Continuum around $2,800, with the latter costlier due to its freehold status.
Given Emerald of Katong’s lower land cost and competition from other projects, it could potentially be launched at an average price of $2,300-$2,400 psf. This would be a very enticing price for a RCR project in the popular District 15.
Where is Emerald of Katong Located?
Emerald of Katong is situated at Jalan Tembusu, just off Tanjong Katong Road. Katong is one of Singapore’s most vibrant and culturally rich enclaves known for its blend of heritage and modernity.
Surrounded by private condominiums, landed houses, conserved pre-war shophouses, and charming grand bungalows, it offers a serene and exclusive living environment that reflects the architectural evolution over the decades.
Moreover, residents of Emerald of Katong will benefit from the neighbourhood’s proximity to an array of shopping malls, dining establishments, and recreational facilities, ensuring that all lifestyle needs are easily met.
Public transport is also highly accessible, with public buses and the Tanjong Katong MRT station on the Thomson-East Coast Line a short walk away.
Transport Connectivity
The Emerald of Katong enjoys excellent transport connectivity, making it an ideal choice for those prioritising easy access to public transportation.
MRT Connectivity
Located about a 10-minute walk from the Tanjong Katong MRT station on the Thomson-East Coast Line, residents will have direct connections to key destinations across Singapore, including the Marina Bayfront, Central Business District and Orchard Road.
In the future, the Thomson-East Coast Line (TEL) will extend to Changi Airport. Slated to be completed in the mid-2030s to coincide with the airport’s opening of Terminal 5, this further enhances its connectivity.
Additionally, several bus routes serve the area, with the bus stops just 150m to 250m from the development. This offers further flexibility in commuting options.
Major Expressways
For those with private transports, the East Coast (ECP), Pan Island (PIE), and Kallang-Paya Lebar (KPE) expressways are 2-11 minutes’ drive from Emerald of Katong.
These expressways will further enhance accessibility. To illustrate, a drive to Marina Bayfront and Changi Airport only takes 8-15 minutes. This comprehensive transport network ensures that residents can effortlessly navigate to the city and other parts of Singapore while enjoying the vibrant lifestyle of Katong.
Shopping Malls and Amenities Near Emerald of Katong
Living at Emerald of Katong means enjoying proximity to many shopping malls and amenities catering to the residents’ lifestyle needs. These include high-end retail, convenient grocery shopping, and diverse dining options.
Below are some of the popular shopping malls:
- I12 Katong: This boutique mall is known for its eclectic mix of trendy eateries, independent boutiques, and artisanal stores. Recently renovated, it offers modern cinema screenings and a diverse range of dining experiences, making it a popular spot for shopping and entertainment.
- Parkway Parade: One of the largest shopping malls in the area, it offers a wide range of retail stores, supermarkets, and dining outlets. It also houses essential services like banks, clinics, and a fitness centre.
- Katong Shopping Centre: Known for its range of services and affordable shopping options, it offers everything from tailoring and printing services to travel agencies and food outlets. One of its most well-known outlets is Dona Manis Cake Shop, famous for its classic, old-school banana pie.
- Katong V: A vibrant mall with a blend of retail, dining, and educational services. It features various cafes, specialty shops, and enrichment centres, catering to families and individuals.
- City Plaza: Known for its affordable fashion and accessories, it is a favourite among bargain hunters. The mall features a variety of shops, from clothing to electronics, making it a go-to destination for budget-friendly shopping.
- Paya Lebar Square: Located at the Paya Lebar sub-regional centre and next to the Paya Lebar MRT station, it is a dynamic mixed-use development featuring three office towers, residential units, and a retail mall. It offers a wide array of dining, shopping, and entertainment options, along with a cinema and fitness centre, making it a convenient lifestyle destination.
Parkway Parade
PLQ Mall
Old Bibik's Peranakan Kitchen
328 Katong Laksa
Old Airport Road Food Centre
Geylang Serai Market and Food Centre
Marine Cove Playground at East Coast Park
Singapore Sports Hub
Kallang Alive Master Plan
Kallang Alive Master Plan
The Kallang area is set to be revitalised under the Kallang Alive Master Plan, as revealed by Prime Minister Lawrence Wong during his National Day Rally speech on 18 August 2024.
This major project will greatly enhance sporting, recreational, and lifestyle options for everyone, particularly benefiting those living nearby, such as residents of Emerald of Katong, just an 8-minute drive away.
The development will create more accessible green spaces, state-of-the-art sports facilities, and vibrant cultural venues, offering a healthier and more dynamic environment.
In addition, it will foster a stronger sense of community, improve quality of life, and make the area more attractive for both living and investment.
Key Features of the Kallang Alive Master Plan
- Relocation of Singapore Sports School: The prestigious Singapore Sports School will be moved from Woodlands to Kallang, creating a thriving sports ecosystem.
- State-of-the-Art Indoor Arena: A new 18,000-seater indoor arena will replace the existing Indoor Stadium, hosting a wide range of sports and entertainment events.
- Enhanced Public Spaces: The master plan includes the development of new parks and waterfront areas, providing residents with ample opportunities for outdoor recreation.
- Pedestrianised Boulevard: The main road through the Sports Hub will be transformed into a car-free zone where pedestrians can enjoy a safe and leisurely stroll through public spaces.
- Mixed-Use Developments: The area will see the integration of residential, commercial, and recreational spaces, fostering a dynamic and lively community.
- Cultural and Recreational Facilities: New venues for arts, culture, and sports will be introduced to enrich community life.
- 18,000-Seater Indoor Arena: A state-of-the-art venue for sports and entertainment events, replacing the current Indoor Stadium.
- Enhanced Public Spaces: Development of parks and waterfront areas to promote outdoor activities.
- Pedestrianised Boulevard: The main road that runs through the Sports Hub will be converted to be car-free.
- Mixed-Use Developments: Incorporation of residential, commercial, and recreational spaces to create a vibrant community.
Schools Near Emerald of Katong Condo
Emerald of Katong is an excellent choice for families with school-going children due to its proximity to many highly regarded schools.
Primary Schools
As many of these primary schools are located within a 2km radius of the development, families will enjoy priority admission into Primary 1 under the Education Ministry’s distance-based allocation system.
- Haig Girls’ School.
- Tanjong Katong Primary School.
- CHIJ Katong Convent.
- Geylang Methodist School (Primary).
- Kong Hwa School.
- Tao Nan School.
Secondary Schools and Junior College
Besides primary schools, there are many secondary schools and a junior college near Emerald of Katong. These include the following:
- CHIJ Katong Convent.
- Chung Cheng High School (Main).
- Dunman High School.
- Geylang Methodist School
- Tanjong Katong Girls’ School.
- Tanjong Katong Secondary School.
- Victoria School.
- Victoria Junior College.
According to a study by the NUS Institute of Real Estate Studies, proximity to good schools enhances the value of properties near them.
Tao Nan School
Dunman High School
Paya Lebar Sub-regional Centre
Marina Bay Financial Centre
Review Conclusion - Emerald of Katong's Investment Potential
Emerald of Katong presents a unique opportunity for homeowners and property investors due to its coveted location in a culturally rich and well-connected neighbourhood. Augmented by its modern and well-thought-out design and comprehensive facilities, it offers a compelling investment option.
While the development boasts numerous positive aspects, potential buyers must also consider factors such as pricing, capital appreciation potential, and market conditions before making an investment decision.
Although the prices for Emerald of Katong are not available yet, there may be potential for the developer to launch more competitively due to its lower land cost. Additionally, it faces competition from recently launched condos such as Tembusu Grand, Grand Dunman and The Continuum.
The 99-year leasehold Tembusu Grand and Grand Dunman are selling at an average price of about $2,500 psf and the freehold Continuum around $2,800. Hence, should the Emerald of Katong be launched at an average price of $2,300 to $2,400 psf, it presents an attractive entry level for a city-fringe (RCR) project.
Comparative Market Analysis
Meanwhile, let us examine how three nearby 99-year leasehold condo developments launched in the last 7-22 years have performed. They are selected to provide insights on their average price appreciation over the different timelines.
- Seaside Residences: An 841-unit 99-year leasehold condo launched in April 2017 (completed in 2021).
- The Shore Residences: A 408-unit 99-year leasehold condo launched in Dec 2009 (completed in 2014).
- Cote D’Azur: A 612-unit 99-year leasehold condo launched in April 2002 (completed in 2004),
Average Price Trend Analysis - Seaside Residences vs Shore Residences vs Cote D'Azur
As can be seen from the chart above, their average price gains since their launch are:
- Seaside Residences: 30.02%.
- The Shore Residences: 89.45%.
- Cote D’Azur: 168.04%.
The above data suggests that District 15 has continued to offer promising investment opportunities, with the three developments registering annualised growth rates of approximately 3.64%, 4.24%, and 4.54%, respectively.
While recent government cooling measures may moderate the pace of capital appreciation, it is important to note that property investment remains an attractive option, particularly for long-term investors.
Well-located properties are expected to maintain strong demand, which should help sustain value growth over time.
This outlook is supported by the increasing number of HDB flats with desirable attributes selling for over one million dollars. This trend in the public housing market will have a positive spillover effect, underpinning private residential property prices in the process.
I hope this review of Emerald of Katong has provided you with valuable insights. To receive the latest project information or visit the show flat, please Whatsapp me.
If you are considering other new launches, please check out our property reviews or search our project information.
New/Upcoming Property Launches
Meanwhile, below are some of the new or upcoming property launches:
- Union Square Residences, an exclusive mixed-use development near Clarke Quay.
- Meyer Blue, a freehold condo near Katong Park MRT.
- 8@BT, a condo development located at the vibrant Beauty World.
- Aurea, an iconic condo at Beach Road (Ex-Golden Mile Complex).
- Arina East Residences, a freehold condo in Tanjong Rhu.
- Chuan Park, a condo development near NEX shopping mall.
- Norwood Grand, a condo near Woodlands South MRT by CDL.
- Novo Place, an executive condo in the new Tengah housing estate.
